Cardi B Strikes a Pose in SKIMS Campaign: It ‘Makes Me Feel Snatched Yet Comfortable’



All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

When it comes to loungewear, Cardi B likes feeling “snatched” and “comfortable.” The “Bongos” rapper stars in the photo campaign for SKIMS’s Cotton Collection released on Monday (Oct. 16).

“I’ve always loved the SKIMS Cotton Collection,” Cardi said in a statement. “It’s so sexy and makes me feel snatched yet comfortable while hanging out at home. The new styles and colors I wore on set are even better, and I can’t wait to wear them all the time.” 

Cardi B x SKIMS

The campaign features Cardi in fan-favorite pieces from SKIMS’ Cotton Collection with a few updates, including new branded waistbands, new cuts and new colors.

For the campaign, a red-headed Cardi poses in a sleeveless long dress ($78), scoop bralette ($36) and boy short ($24), plunge bralette ($36), cotton rib legging ($54) and more. The new pieces are available in seasonal green and off-white, but they probably won’t be in stock for long. Click here to shop what’s still available — or sign up to join the waitlist for out-of-stock items.

SKIMS’ Cotton Collection campaign was shot and directed by photographer and longtime SKIMS collaborator Vanessa Beecroft. Kim Kardashian’s shapewear, loungewear and lingerie brand has tapped other rappers and singers for its campaigns, including Nelly Furtado, Ice Spice, SZA and Snoop Dogg.   

Cardi B x SKIMS
Cardi B x SKIMS

Working with SKIMS adds another major fashion campaign to Cardi’s list. In September, the Bronx native starred in an Uggs campaign announcing the official launch of “Ugg Season.”

Shop items from the SKIMS Cotton Collection below.



Read more

LEAVE A REPLY

Please enter your comment!
Please enter your name here