The Aaron Rodgers effect on the Jets continues to be felt – this time for season-ticket holders.
The addition of Rodgers this offseason and his prospective return next season has driven up demand for season tickets and the Jets are raising prices for 2024 an average of 10 percent.
They are also requiring season-ticket holders to renew earlier.
They have to renew by Nov. 15.
In the past, they could wait until the spring to renew their tickets.
The reason for the price hike and the earlier renewal deadline is the increased demand the Jets have seen for tickets this year.
They are already fielding requests from fans wanting 2024 season tickets and need to know how much inventory they will have based on how many current season-ticket holders plan on renewing for 2024.
This is the third consecutive year the Jets have raised ticket prices after not doing so since 2016.
It is the fifth time the average ticket prices went up since MetLife Stadium opened in 2010, but the Jets are still within 10 percent of the NFL average for ticket prices.
The Jets offer a six-month payment plan for fans with the first payment due on Nov. 15 or they can pay in full for 2024 on that date.
The early renewal deadline is new for Jets fans but is being used by other teams around the NFL.
With the Jets currently at 3-3, some fans surely would prefer to see how the season plays out before making a decision on 2024.
However, even before suffering his Achilles injury in Week 1, Rodgers repeatedly has said that he plans on playing for the Jets beyond 2023.
So, expectations figure to be high again entering next season.
For years, the Jets have struggled to fill MetLife Stadium as they have been perennial losers, but that has changed this season.
The Jets have not made the playoffs since 2010 and have not had a winning season since 2015, leading to a malaise for much of the past decade.
The trade for Rodgers in April in addition to a strong, young core of players led by Quinnen Williams, Sauce Gardner, Breece Hall and Garrett Wilson created a lot of buzz entering this season.
“Hard Knocks” featured the Jets this summer and there was talk of being a Super Bowl contender.
That has all been reflected in ticket sales.
The Jets sold out their games with the Bills and Eagles and the secondary market reflects how high the ticket demand is.
Across the full 2023 season, the secondary market price is 33 percent higher than the average price the season-ticket holder paid.
If you look at the first four games – the Bills, Patriots, Chiefs and Eagles – the price is 60 percent higher on the secondary market.
In the past, there was little value on the secondary market for Jets season-ticket holders. But they now can make money by reselling their tickets, again increasing the demand.
The Jets’ 2024 home opponents will include their AFC East foes as well as the Texans, Colts, Rams, Seahawks and an AFC West opponent who finished in the same spot in the standings as the Jets.
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